Basic Questions – Differences between Copyrights and Trademarks

While it seems that this topic may be rather basic, the differences between types of protection under the broader heading of “intellectual property law,” are commonly confused. Not only have I been asked this question directly, but also I have heard folks frequently using the words “copyright,” “trademark” and “patents” interchangeably. These terms have very separate meanings, however, and the doctrines and black letter assumptions applicable to each are very different.

(Note that because I do not practice in the area of patent law, I am omitting patents from this discussion. Recognize, however, that patent law is a pivotal component of the larger intellectual property law environment and should not be ignored when considering what protections to pursue for various intellectual property assets.)

Copyrights (17 U.S.C. § 101 et seq.)

In a nutshell, U.S. copyright law protects an “original work of authorship fixed in a tangible medium of expression” from being copied and/or used by others. The phrase “works of authorship” generally refers to creative works such as books, movies, scripts, computer software, sculptures, paintings, music, and lyrics, although myriad other works are also covered.
What is protected is the expression itself, not the idea underlying the expression. As a result, if you wrote a book that describes a conflict between two family members, you could not prevent another author from writing a book that also describes such a conflict. If the new book copied your precise language (in whole or in significant part), you might have some remedies against infringement under the Copyright Act – but note that what is protected is the way that you expressed the idea, not the underlying idea itself.

Trademarks (15 U.S.C. § 1051 et seq.)

Generally, trademark law protects words, symbols, logos, sounds and other mechanisms of identifying brand names. The key to determining whether a particular mark has trademark value is whether or not consumers recognize it as identifying a single source of goods or services in the market. As a result, “use” of (or a bona fide “intent to use”) the mark in connection with particular goods or services governs the scope of the mark’s protection.

If a term is generic, it cannot act as a trademark or achieve federal registration, lacking any value as an indicator of source of goods or services. Beyond generic terms, various types of marks can be registered if certain circumstances exist, requiring an analysis of the underlying facts. A sliding scale describes the strength of these types of marks, ranging from merely descriptive on the one side (moderately strong source indicators) to arbitrary or fanciful on the other (very strong source indicators), with descriptive and suggestive marks falling in the middle.

How do Domain Names Fit into these Definitions?

Domain names are simply addresses at which a user of the Internet can locate a particular web site. They can be equated to mailing addresses or even 1-800 phone numbers and typically appear in a www.name.com or www.name.net (etc.) format. The domain names may contain trademarks or they may contain more generic or descriptive terms.

When a domain name contains a trademark owned by another, the trademark owner has several options to enforce his or her rights, including negotiations with the domain name owner, other pre-litigation strategies or ultimately, filing claims in either federal court (pursuant to the Anticybersquatting Consumer Protection Act, 15 U.S.C. § 1125) or through a domain name dispute resolution provider (pursuant to the Uniform Dispute Resolution Policy). Which forum is appropriate in a particular case depends on an analysis of the specific circumstances, but each option has specific benefits and detriments to proceeding within its boundaries.

Future blog entries will be based on new developments in these areas. Please let me know if you have comments or questions.

NJ Federal Court Issues Notice about Redaction of Private Information from Court Filings

I received this notice today from the U.S. District Court for the District of New Jersey, and thought it worthwhile to post in its entirety:

It has come to our attention that electronic filers may be using inappropriate procedures or software to redact documents. We encourage all electronic filers to review their software guides and/or check with your systems’ staff regarding this issue. The redaction techniques below can also be found on the court’s web site at http://www.njd.uscourts.gov/cm-ecf/RedactTips.pdf.

Effective Personal-Identity and Metadata Redaction Techniques for E-Filing

When you e-file a PDF document, you may be providing more information in that document than you can see via your PDF reader software. Some redaction techniques used when e-filing are ineffective, in that the text intended to be hidden or deleted can be read via a variety of techniques. And, because information about the document, called “metadata”, is also stored inside the document, it is often viewable as well. Examples of metadata and hidden data include the name and type of file, the name of the author, the location of the file on your file server, the full-sized version of a cropped picture, and prior revisions of the text.

E-filers must use extra care to make sure that the PDF documents to be submitted to ECF are fully and completely free of any hidden data which may contain redacted information. The protection of sensitive data can be compromised if improper redaction techniques are used. Here are a couple of examples of sensitive-data visibility issues:

* Highlighting text in black or using a black box over the data in MS Word or Adobe Acrobat will not protect the data from being able to be seen. Changing the text color to white so it disappears against the white screen/paper is similarly ineffective.

* Previous revisions and deleted text may be able to be seen by manipulating an Adobe Acrobat file.

Fortunately, there are effective means of eliminating this metadata from electronic documents. Probably the simplest method is to omit the information from the original document and save the redacted version with a new name, for example, “REDACTED”, then convert to PDF.

While the court does not endorse any specific method, and the responsibility for redacting personal identifiers rests solely with the parties, commercially-available software can be used to redact, not just hide, the sensitive information. Redax (http://www.blogger.com/www.appligent.com) and RapidRedact (http://www.blogger.com/www.rapidredact.com) are two examples of commercial products used by some. Adobe Acrobat 8.0 Professional and above and WordPerfect XIV both contain redaction tools. Search the web for references that may be useful to you.

While this notice clearly applies to cases filed in the federal court of New Jersey, electronic court filing is also available in the federal court in the Eastern District of Pennsylvania (Philadelphia, Allentown), which has a local rule requiring that certain personal information of the parties be removed from public filings. E.D. Pa. Local Rule of Civil Procedure 5.1.3 (“Modification or Redaction of Personal Identifiers: As documents in civil cases may be made available for personal inspection in the office of the clerk of court at the United States Courthouse, or, if filed electronically, may be made available on the court’s Electronic Case Filing system, such personal identifiers as Social Security numbers, dates of birth, financial account numbers and names of minor children should be modified or partially redacted in all documents filed either in traditional paper form or electronically.”).

UPDATE: This notice is also available on the Court’s web site. See Personal-Identity and Metadata Redaction Notice, October 23, 2009.

Final Fairness Hearing on Google Books Settlement Re-Scheduled for November 9

On October 7, 2009, as scheduled, Judge Denny Chin held a status conference among the parties to the Authors’ Guild et al. v. Google, Inc. lawsuit to consider the settlement agreement reached between the parties. Jessica E. Vascellaro, “Google Gets Until Nov. 9 to Revise Book Pact,” The Wall Street Journal, Oct. 8, 2009. During this status conference, the Court set November 9, 2009 as the new date for the Final Fairness Hearing. Id.

As described in prior posts on this topic, October 7 had been the anticipated Final Fairness Hearing to consider the settlement agreement, but due to the overwhelming number of filings (both in opposition and in support of the settlement agreement), and particularly the Statement of Interest filed by the Department of Justice in which the DOJ raised several preliminary concerns on antitrust grounds to the settlement. In that brief, the DOJ made “suggestions” about changes that needed to be made to the settlement agreement in order to account for potential antitrust concerns.

As further reported previously, Plaintiffs requested a continuance (uncontested by Google) of the October 7 Hearing to permit negotiations among the parties and the DOJ to make sure that these concerns had been addressed. See Motion and Memorandum of Law in Support. While the Court granted the request for a continuance, he required the parties to attend a status conference instead. See Court’s September 24, 2009 Order.

White House appoints IP Enforcement Coordinator

On September 25, 2009, President Obama appointed Victoria A. Espinel as IP Enforcement Coordinator (“IPEC”). This position was mandated by the Prioritizing Resources and Organization for Intellectual Property Act of 2008 (“PRO-IP Act”) S. 3325, Public Law No. 110-403, signed into law by President George W. Bush on October 13, 2008. See Current Status of the House Bill and of the Senate Bill.

The Act governs enforcement of IP infringement matters, particularly counterfeiting of copyrighted works and trademarks. With respect to trademarks, the Act increases civil penalties for trademark counterfeiting, including for direct as well as for certain types of contributory infringement and enhances criminal penalties for trafficking in counterfeit goods bearing others’ trademarks.

The IPEC is a cabinet-level position in the Executive Office focused on combating counterfeiting and IP infringement.

Under the Act, the IPEC will be an advisor only, not a prosecutor or other law enforcement officer. Specifically, the IPEC is charged with chairing an “interagency intellectual property enforcement advisory committee”, coordinating a Joint Strategic Plan (defined with more specificity in the Act) against counterfeiting and infringement, assist (when requested) in the implementation of the Plan, facilitate the issuance of policy guidance on “basic issues of policy and interpretation, to the extent necessary to assure the coordination of intellectual property enforcement policy and consistency with other law,” report to the President and to Congress about IP enforcement programs, report to Congress about the implementation of the Plan, and “carry out such other functions as the President may direct.” Public Law No. 110-403 § 301(b)(1).

Note that the Act was signed into law nearly a year ago. Under the precise terms of the PRO-IP Act, the Joint Strategic Plan described in the Act was due to be completed and submitted to various House and Senate committees no later than October 13, 2009 – in other words, two days ago!

However, given that the appointment has just been made for the IPEC, the various deadlines set forth in the act must be modified in some manner. It will be interesting to see how much the deadlines change.

For more information, see the following:

* White House Press Release, “President Obama Announces More Key Administration Posts,” September 25, 2009. The press release describes Ms. Espinel’s background and qualifications for the position.

* Official Summary of the Senate version of the bill (which ultimately was signed by Pres. Bush in 2008)

* Wikipedia’s description of the PRO-IP Act

* “FAQ: What to expect from a new IP cabinet position,” CNET News, Sept. 30, 2008 (just before the Act was signed into law).

Ms. Espinel’s nomination was received in the Senate on September 29, and the matter has been referred to the Senate Committee on the Judiciary. Nomination PN1027-111. It does not appear that a confirmation hearing has yet been scheduled.

Google Book Settlement Agreement to be Modified

The parties to the Authors’ Guild et al. v. Google et al. Settlement Agreement currently pending before Judge Chin in the Southern District of New York asked the Court on September 22, 2009 to postpone the scheduled October 7th Final Fairness Hearing in order to permit further negotiations to reach a revised settlement agreement. Plaintiffs’ Memorandum In Support of Unopposed Motion to Adjourn October 7, 2009 Final Fairness Hearing And Schedule Status Conference, Civ. A. No. 1:05-cv-08136-DC, filed Sept. 22, 2009 (Docket Entry 729). Plaintiffs’ brief in support of their motion described the objections received to date as “hundreds of objections from individuals and corporate entities within and from outside of the United States, from the Federal Republic of Germany and the Republic of France, and from the Attorneys General of six states (Connecticut, Kansas, Missouri, Pennsylvania, Texas, and Washington).” Id. at 1. The new date requested was November 6.

In prior posts, I have discussed the implications of the settlement and objections and requests for approval that have been received by the Court. But, since my last posting, numerous additional objections had been filed – Judge Chin noted that over 400 filings have been made, including both objections and statements of support. Order, September 16, 2009 (Docket Entry 716).

Copyright Office’s Objection to Settlement Agreement

On September 10, Marybeth Peters, Register of Copyrights (at the U.S. Copyright Office) testified before the House of Representatives, Committee on the Judiciary raising the Office’s concerns the terms of the settlement, and the possibility that it creates a compulsory license to permit Google to digitize and distribute every work published in the U.S. through January 5, 2009. See Statement of Marybeth Peters, The Register of Copyrights Before the Committee on the Judiciary, September 10, 2009.

In particular, Ms. Peters summarized the Copyright Office’s concerns about the settlement agreement:

* Imposing a (Judicial) Compulsory License: Ms. Peters testified that the Settlement Agreement extended more broadly than merely forgiving Google for its past infringement and providing a remedy to those whom it harmed. Instead, the Agreement provided a mechanism to engage in further infringement without risk of liability, and affects a much broader base of copyright owners who were not represented during the original litigation. Id. ¶¶ 7, 12-18. Ms. Peters noted that compulsory licenses are typically “the domain of Congress” and argued that the Court should not be permitted to grant such a license in Google’s favor without giving Congress the opportunity to weigh in. Id. ¶ 15. Further, she testified that compulsory licenses “are generally adopted by Congress only reluctantly, in the face of a marketplace failure.” Id. Such marketplace failure is absent here.

* Treatment of Out-of-Print Works is Flawed: Under Copyright Law, the initial question of whether infringement has occurred focuses on whether the work in question is protected by copyright law. Whether the work continues to be available in the marketplace for purchase by interested buyers or whether it is no longer in-print is irrelevant to the analysis of copyrightability. Id. ¶ 19. Ms. Peters testified that the Settlement Agreement provided Google with certain default rules for dealing with out-of-print works, essentially allowing Google to copy, distribute and otherwise capitalize on them without liability until the rights holders ask Google to stop. Id. ¶ 20.

Ms. Peters also identified concerns over the treatment of orphan works, an issue that was the subject of draft legislation. She explained:

“Orphan works are works that are protected by copyright but for which a potential user cannot identify or locate the copyright owner for the purpose of securing permission. They do not include works that are in the public domain; works for which a copyright owner is findable but refuses permission; or works for which no permission is necessary, i.e. the use is within the parameters of an exception or limitation such as fair use. Many out-of-print works have rights holders who are both identifiable and locatable through a search.”

Id. ¶ 24. She further testified that approving the settlement as drafted would “make it exceedingly difficult for Congress to move forward” in finding a solution for orphan works, and would instead provide Google with an exemption from liability without finding a permanent solution for the problem of locating rights holders in order to obtain permission to use a work and make appropriate royalty payments for such use. Id. ¶ 23.

* Settlement Agreement Inappropriately Includes International Works that were Not Included in the Litigation: Ms. Peters outlined problems that foreign rights holders have, in that their works may be contained in a research library that has decided to partner with Google in this digitization project. Id. ¶ 27. “As a matter of policy, foreign rights holders should not be swept into a class action settlement unknowingly, and they should retain exclusive control of their U.S. markets.” Id. Ms. Peters noted that several foreign governments (particularly France and Germany) and foreign rights holders have alleged that the U.S.’s treaty obligations will be implicated by this Settlement Agreement, and perhaps even abrogated. Id. ¶¶ 29-31. While she did not concede that these obligations have been compromised in actuality, she testified that “it is a cause for concern when foreign governments and other foreign stakeholders make these types of assertions.” Id. ¶ 31.

Potential Benefits from a Digitization Project

Ms. Peters also lauded some of the more positive aspects to the Settlement Agreement that “should be encouraged under separate circumstances.” Id. ¶ 6. Specifically: 1) the creation of a book rights registry could improve the licensing structure and the ability to collect small royalty payments related to using works in digital form; 2) providing access to millions of titles to blind and print-disabled library patrons is “not only responsible and laudable, but should be the baseline practice for those who venture into digital publishing;” 3) enabling copyright owners and technology companies to share advertising revenues is a worthwhile business goal; and 4) increasing libraries’ abilities to offer digital access to works in their collection (and elsewhere) should be encouraged. Id. Despite these benefits, however, “none of these possibilities should require Google to have immediate, unfettered and risk-free access to the copyrighted works of other people.” Id.

U.S. Department of Justice’s Antitrust Concerns

In addition, on September 18, 2009, as scheduled, the US Department of Justice filed its brief outlining its concerns (including both antitrust and copyright concerns) with the terms of the settlement as currently drafted. Statement of Interest of the USA Regarding Proposed Class Settlement, Civ. A. No. 1:05-cv-08136-DC, filed September 18, 2009 (Docket Entry 720). The DOJ’s brief invited certain modifications and noted that the parties to the suit had already suggested that such a modified settlement agreement could be presented to the Court for approval. (Indeed, as noted above, the parties have now requested an extension of the Final Fairness Hearing in order to negotiate such a modified agreement.) Specifically, the DOJ’s brief made the following observations:

* A “global disposition of rights to millions of copyrighted works is typically the kind of policy change implemented through legislation, not through a private judicial settlement.” Id. at 2.

* The Settlement Agreement seeks to implement a “forward-looking business arrangement”, not merely a “settlement of past conduct.” Id. at 2-3 (note that this is the same concern raised by Ms. Peters, Register of Copyrights, as summarized
above).

* The Agreement would create a marketplace in which only one competitor (Google) would have rights in a “vast array of works” (especially orphan works). Id. at 3.

* The Agreement authorizes Google to obtain a license to “exploit copyrighted works of absent class members for unspecified future uses” – thus “essentially authorizing [with the agreement of the Book Rights Registry] the open-ended exploitation of the works of all those who do not opt out from such exploitation.” Id. at 7.

* The Agreement and the process of this case to date has provided inadequate notice to absent copyright holders that they must opt out of this Agreement or the terms will operate once approved to limit their exclusive rights in the future. See id. at 7-10.

Despite these concerns, the DOJ identified some benefits that could come out of this settlement negotiation, if the Agreement were to be modified in certain ways:

* The potential to create a “vibrant marketplace for the electronic distribution of copyrighted works, including in-print, out-of-print and so-called ‘orphan’ works.” Id. at 1.

* The potential to “breathe life into millions of works that are now effectively off limits to the public.” Id.

* The potential to “open the door to new research opportunities.” Id. And,

* The potential to increase accessibility to certain works by “users with print disabilities.” Id.

The DOJ’s brief also acknowledged that it provides only a preliminary analysis of its antitrust concerns, since the investigation continues. Id. at 3.

Current Status

On September 24, 2009, the Court accepted Plaintiffs’ unopposed motion for an adjournment (or continuance) of the October 7 hearing date, but did not set a new date for the Final Fairness Hearing. Order, September 24, 2009 (Docket Entry 735). The Court instead re-characterized the October 7 hearing date as a status conference, which the parties are required to attend, but at which the Court “will not hear argument from any objectors, supporters, or amici – including those who emailed requests to be heard – at this conference, though they are free to attend.” Id. at 2.

If you are interested in more information, you can review other items on the docket through Justia. (I haven’t compared this copy of the docket in depth against the official docket provided by Pacer (at a cost), but it appears to provide copies to most of the key docket entries I’ve reviewed over the last few weeks.)